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Vodafone India launches an online comic series

January 24, 2012
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Vodafone Essar has launched, “The Adventures of Super Zoozoo” online comic series featuring the ZooZoo. The comic is available on Vodafone Zoozoo’s Facebook page.

Speaking on the launch, Anuradha Aggarwal, vice president, Brand Communication and Insights, Vodafone Essar said, “We have seen that our fans constantly demand new Zoozoo material and a comic series was the most natural extension of the Zoozoos. So far, fans only knew Zoozoos through short ads or through content on our Facebook page. These comics are a great way for readers to get to know the Zoozoo world in all its quirky sweetness. Going ahead, we will extend the comics with never seen before Zoozoo characters and also give readers a chance to contribute their ideas.”

The comics were conceptualized and created by OgilvyOne Worldwide.

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