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Smartphone users willing to pay 20 per cent premium for 5G services, says Ericsson study

May 08, 2019
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According to a report by Ericsson ConsumerLab, smartphone users are willing to pay a 20 per cent premium for 5G services. Also, around half of early adopters wouldn’t mind paying additional 32 per cent to get some relief from urban network congestion, that the technology promises.

However, 4 out of every 10 people willing to spend more on 5G expect new use cases and payment models as well as a secure 5G network. In addition, they expect to have consistently high internet speed.

The report highlighted that the current 4G usage patterns are not indicative of future usage behaviors since video consumption will increase significantly once 5G kicks in.

As per the report, data usage of every one in five smartphone users can potentially reach more than 200GB per month on a 5G device by 2025.

Ericsson ConsumerLab study is based on 35,000 interviews, spanning across 22 different countries.  The smartphone users were aged between 15 and 69.

 
 
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