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Xiaomi India appoints Anuj Sharma as head of marketing

September 04, 2018
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With an aim to accelerate market share growth in India, Xiaomi has appointed Anuj Sharma as the head of marketing.

Prior to joining Xiaomi, Sharma had worked with Lenovo & Motorola where he led online sales, product marketing & product management. Sharma has over 15 years of experience in the technology domain.

Xiaomi had held the market leader position for two consecutive quarters, that is, October - December 2017 and April - June 2018. However, this witnessed a change during the April - June 2018 quarter. According to Counterpoint Research, Samsung emerged ahead of Xiaomi with a 29 per cent market share during the April-June 2018 quarter. Xiaomi's market share during the same period was 28 per cent share.


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